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September 19, 2008

Bond-Themed, Aston-Rich Coke Zero Commercial

By John Coyle

Editor

Though it’s kind of trippy, there’s actually more Aston Martin action in this Coke Zero spot than there is in the actual Quantum of Solace trailer. And even though I think diet soda makes about as much sense as light cigarettes, I still like the old-school Bond vibe of this commercial. Apparently, the soundtrack is a instrumental version of the Jack White/Alicia Keys track that will be the new flick’s theme, and while I still wish Amy Winehouse had pulled herself together enough to contribute the music—listen to "Back to Black" and try to tell me that wouldn’t have been awesome—it still sounds good. And hell, anything will be better than the crappy Chris Cornell cut they used for Casino Royal. Yuck.

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