Eddie Alterman to Car and Driver!

Atomicalex

Ok, so secrets are getting hard to keep these days, but this one was so poorly disguised that it’s hard to even bother calling it one. Jalopnik called out Eddie, formerly of Motive and MPH, as a candidate for the Car and Driver job last December, and I personally made a few calls to track that down. The denial on tap was more like the Mississippi than a certain river in Egypt. While Eddie and I don’t see eye to eye on automotive writing a lot of the time (I’m not a 16YO male, FWIW), he’s certainly a solid candidate for the role, and he’s at least put some time in on the web. I wish C and D the best of luck for the future, and Eddie, don’t forget that your audience at Car and Driver is broader than the old MPH demographic.

Hachette Filipacchi Media U.S. Names Eddie Alterman

Vice President, Editor In Chief of Car and Driver

New York, N.Y. (February 25, 2009) – Alain Lemarchand, President and CEO, Hachette Filipacchi Media U.S. (HFM U.S.) announced today that Eddie Alterman has been named Vice President, Editor In Chief of Car and Driver. Alterman will report to Lemarchand will begin his new position on Monday, March 2, 2009. HFM U.S. Group Editorial Director John Owens has served as acting editor in chief since Csaba Csere’s departure two months ago.

“We are fortunate to have Eddie Alterman joining us as the editorial head of one of our largest and most important brands. He is a respected journalist and has extensive experience in automotive both in print and digital content. He and John Driscoll, Vice President, Publisher Automotive Group, will make a great team,” said Lemarchand. “We’re confident that Alterman and his group will be able to create outstanding content that will accelerate the growth of the brand by enlarging the audiences of automotive enthusiasts as well as consumers who look to Car and Driver and CarandDriver.com for credible advice and reviews when they are buying a car.”

In 2006, Alterman was founder and Editor In Chief of Motivemag.com, an online car magazine combining original editorial and user-generated content. Before that Alterman founded and served as Editor In Chief of MPH’s magazine and website. He also coordinated advertising and marketing effort for print and online and was named one of Crain’s Detroit Business’s “40 Under 40” young leaders. Alterman worked for Men’s Journal and began writing the magazine’s car column and automotive feature stories from 2006 to present. During his tenure with Automobile, he developed and supervised the brand’s web site and maintained writing, editing, and custom-publishing responsibilities.